Westport

The Ask:

Tasked with developing new critical port and landside infrastructure to support WA’s economy and lifestyle for the next 100 years, Crafted Comms was asked to support the Westport Communications team to communicate the highly technical infrastructure and science program.

What we did:

Over a two year period during the design process for the new port and landside infrastructure, Crafted Comms helped Westport to develop and deliver consistent communications across its channels.

As well as messaging, we developed communications strategies to guide activities as different stages of project development, and executed on communications and content strategies to ensure Westport was delivering high quality and clear content and messaging to the community and stakeholders.

The Result:

Working closely with the Westport communications team, Crafted Comms help to deliver:

• A new website for Westport.

• Communications strategies and campaign plans

• Messaging approaches

• Westport business case summary

• Science summaries

• Social media content

• Video explainers

• Articles and explainers

• Stakeholder event to launch the proposed port and landside design and community engagement support